ABSTRACT

AIP-239 states: “To request Working Group funds, Leads of each Working Group will submit Ecosystem Fund Allocation Proposals, as defined in AIP-1 Proposing the DAO (‘Ecosystem Fund Allocation Proposal’) in the form of a Working Group Budget Proposal within the final 15 days (inclusive) of the months of, February and August each calendar year (each a ‘Funding Window’).”

This AIP, if passed, would simply afford Working Group Leads the flexibility to submit budgets for a term of their choosing (not limited to 1 year), regardless of whichever Funding Window they choose.

BENEFIT TO APECOIN ECOSYSTEM

This AIP would serve to reduce voter apathy and administrative overhead.

OVERALL COST

None

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-421-enable-annual-working-group-budget-proposals/23285

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.

ABSTRACT

The following is a proposed guidelines and clarity for the how ApeCoin DAO is to conduct a Request for Proposals (henceforth known as RFP).

The recent ApeChain RFP has brought forth a need to adequately explain the conditions and rules governing how an RFP is to be conducted, under what circumstances, and what the voting structure is.

BENEFIT TO APECOIN ECOSYSTEM

As best understood, there have been three executed RFPs in ApeCoin DAO History:

• An RFP in response to AIP-21 and AIP-22, in which Horizen Labs was selected.
• An RFP for selecting a Cayman Islands Administrator as a result of AIP-196 that was approved and explicitly stated that it would perform said RFP.
• The ApeChain RFP. While the RFP retroactively had the ApeChain Poll/Vote to decide if the ApeChain RFP vote would proceed, it still carried the same weight of whether the ApeChain RFP vote would proceed.

It was during the ApeChain RFP that the community realized that we do not have a proper framework and a understanding of the RFP process and that needed to change. As such this AIP is designed to inform the community and those who wish to pursue an RFP the steps necessary to conduct one.

OVERALL COST

The overall cost for this proposal is expected to be zero.

As noted in the Steps to Implement, in the event of an accepted RFP Recommendation, the Foundation would be required to set aside the requested maximum budget (as specified in the “Budget Range” of the RFP Recommendation). Any excess funds not ultimately awarded to the accepted vendor are to be returned to the Treasury.

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-401-guidelines-for-request-for-proposals-rfp/21510

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.

ABSTRACT

That’s what we’re aiming to create with ApeCoin.

We’re seeking funding to produce audiovisual content in both English AND Spanish, telling stories across various successful genres that resonate with a wide audience. In doing so, we’re not just looking to generate financial benefits for ApeCoin holders by tokenizing these rights; but it’ll also crack open a whole new market: the massive and untapped Spanish-speaking world.

And this project not only grants current worldwide ApeCoin holders (and thus ApeCoin DAO members) the right to a proportional share of the IPs and their future earnings, but it also opens up new possibilities for:

a)⁠ ⁠Creative professionals and spanish speaking audiences who hadn’t previously considered ApeCoin among their crypto options, who will now be exposed to it through the development and publishing of the IPs.

b)⁠ ⁠Current ApeCoin holders, who are encouraged to increase their holdings to boost their returns through this dual opportunity.

c)⁠ ⁠Furthermore, as all podcasts funded by this AIP will carry the ApeCoin brand, it naturally draws in new potential buyers, spotlighting mass-consumption content to push ApeCoin into the mainstream.

We expect that this move will expand the APE ecosystem to larger audiences interested in investing and Web3, thereby increasing its recognition and value for all.

BENEFIT TO APECOIN ECOSYSTEM

• The APE Community will own 50% of the IPs (including all derivatives, ancillary, royalties and direct income) funded through this AIP; the remaining 50% will be owned by DIXO (25%) and Medios Modernos (25%). By “APE Community,” we specifically refer to the ApeCoin DAO and its members. This community is at the core of our proposal and its intended benefits.
• With respect to the aforementioned “direct income,” our priority is to first return value back to the Treasury (full $380,050 from gross revenue). We’ll then proceed with the distribution based on the 50-25-25 split among the ApeCoin DAO, Dixo, and Medios Modernos. This is intended to ensure that all parties benefit fairly and equitably in the evolving landscape of decentralization (a philosophy we fully support).
• While it’s tough to pin down exact timelines before the project kicks off, drawing from our prior experience, we are confident that revenue generation will begin within a year after the release of any podcast under this AIP and possibly less. As an additional note, we are already in talks for a first-look contract with an L.A.-based audiovisual production companies regarding these IPs.
• Exclusive content to help evangelize and promote APE, Blockchain and Web3 principles and uses.
• Every podcast episode, will include a mention of the APE Foundation/ApeCoin DAO.
• Products or Brands accepting ApeCoin and/or Accepted AIP Authors will have a free 20-second spot (as long as the product and/or brand is compliant with the APE Foundation guidelines).
• Products that aren’t accepting ApeCoin but have a direct relation with the ApeCoin DAO will have a 70% discount of market price (as long as the product and/or brand is compliant with the APE Foundation guidelines). What we’re proposing here is to offer any member of the ApeCoin DAO the opportunity to promote, sell, market, or sponsor their products or services—with a 70% discount of the current ad CPM cost-per-mille market price.
• After reviewing AIP-274, we’d certainly like to include the “Powered by ApeCoin” logo on the cover art of every IP funded by this AIP, as well as an audio “Powered by ApeCoin” voiceover at the end of each podcast episode, as a part of the credits. This ensures a consistent and visible partnership branding across all media.
• A real opportunity to create a highly successful and highly profitable worldwide franchise, both in the entertainment industry and in Web3.
• Future tokenization of IPs that can spinoff to other media, products and entertainment categories that help ApeCoin have a wider use and grow in value.

OVERALL COST

TOTAL: $380,050 USD Budget of 4 IPs:

Budget of stand-alone APE and W3 weekly talk show:

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-410-apecoin-dao-goes-to-hollywood/22480

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.

ABSTRACT

French: Here Spanish: Here Japanese: Here Simplified Chinese: Here

On February 28th, the ApeCoin DAO Governance Working Group (GWG) successfully concluded its Q4-2023/Q1-2024 budget cycle, delivering key initiatives outlined in AIP-317.

Highlights include establishing an independent legal structure, website and governance dashboard development, community reward programs, election facilitation, and the completion of a 47-page treasury and economic sustainability study. AIP processing times were reduced to an average of 16.5 days in the final draft stage, and we came in significantly under budget which allowed us to extend what was initially planned as a 6-month budget to 7 months or more. In addition, we were able to allocate legal startup costs for both new Working Groups.

The primary objective of that cycle was to increase output and develop programs that would provide significantly more value to the ApeCoin community than what was written into our original charter — a goal accomplished. Now, we’re looking to strengthen the DAO from the ground up.

Starting in Q2 2024, the Governance Working Group will roll out three new pillars of what we’re referring to as GWGV3: Education and training resources for AIP authors and leadership teams, cross-community on-chain grants programs, and a delegate accelerator initiative being developed to increase voting participation.

Following extensive preparation and careful consideration, the Governance Working Group is excited to introduce a comprehensive, long-term strategy to empower the ApeCoin ecosystem by providing training and development solutions aimed at strengthening candidates going through our AIP process and, in turn, our proposal implementation success rate. This framework involves the launch of 14 education-based initiatives over the next 12 months, tailored specifically for the ApeCoin DAO. These initiatives will be developed and overseen by OpenCampus in collaboration with core members of NewCampus — a cutting-edge growth and leadership school serving some of the world’s fastest-growing organizations, boasting a client base of over 500 entities. Additionally, ForbesWeb3 will be joining us as a media and community growth partner to help put this program on the map and make ApeCoin DAO a premium destination for builders in Web3.

You can view the full APE_U program specifications here

The Governance Working Group has also partnered with UMA to integrate their oSnap protocol for an initiative looking to explore cross-community small grant programs with the objective of extending our ecosystem into non-traditional communities. Additionally, the program will provide support for our current market, covering in-person events, NFT intellectual property propagation, professional service provider costs for ApeCoin-funded ventures, developers looking to build on ApeChain, and seed funding for early ideas.

This initiative aims to broaden ApeCoin DAO governance participation by incentivizing the formation of smaller voting delegations, matching funds of up to 50,000 APE through GWG-delegated wallets. We will also pair the initiative with the GWG x UMA On-Chain Small Grants Program and, in some cases, provide access in smaller amounts without requiring communities to match funds, allowing them to sample how our governance processes work with the objective of them joining on their own after access to our program ends. An educational program will be established to cover ApeCoin and ApeCoin DAO fundamentals, and delegated voting rights will cycle every two months to different communities. It is important to reinforce that at no point will these funds leave the GWG’s possession.

BENEFIT TO APECOIN ECOSYSTEM

• Leveraging cross-community on-chain grants and our delegate accelerator, we will target communities that are currently not part of our ecosystem. Partnering with entities such as ForbesWeb3 and Open Campus, we dramatically expand our reach, offering exposure to our opportunities and the 14 programs being offered within the APE_U curriculum, which will also include an ApeCoinDAO onboarding series of professionally produced, co-branded four-minute videos offered in multiple languages.

• By simplifying the process for grants under 8500 APE and establishing precise categories, we will empower the community by streamlining opportunities that the DAO has not been set up to do up to this point.

• We will better-prepare authors for post-grant success with access to mentorships and training resources which encompass managerial essentials, futures thinking and opportunities for fast-tracked access to an Open Campus 6-week accelerator program designed to provide support and growth opportunities for education-focused startups. We are also exploring the possibility of introducing a rewards program to maintain strong course completion rates.

• In collaboration with UMA, we are set to implement automated on-chain grant distribution for our small grants programs. This move is designed to reduce standardized administrative costs and enhance cost-effectiveness for the ApeCoin community. This methodology will also serve as an opportunity to present a proof-of-concept illustrating how allocating a portion of the DAOs treasury outside of Coinbase custody could bolster the long-term sustainability of our resources.

• The GWG Delegate Accelerator will match APE for APE in small tiers, up to a maximum of 50k, to encourage the onboarding and establishment of qualifying groups and new communities committed to ApeCoin governance (voting) participation. The initiative will also serve as an optional collaborative program with our cross-community on-chain grants programs.
• Importantly, within the program, no APE will leave the possession of the Governance Working Group. Instead, it will be delegated from our Gnosis Safe as a governance token, with the goal of rotating access among various communities for limited durations. This approach aims to facilitate better assimilation, ensuring recognition as meaningful ApeCoin DAO contributors without favouring particular onboarded groups. Additionally, existing delegations meeting program requirements may also qualify as participants.

• By strengthening our ecosystem through training and education resources and amplifying our visibility by aligning with premium brands like ForbesWeb3 and Open Campus, we will instill an re-energized sense of pride within ApeCoin DAO community members and raise our standards for success among AIP authors, developing new heights in brand equity and reasons to build with ApeCoin, and on ApeChain.

• As exciting as all of our new initiatives are, it is crucial to emphasize that the Governance Working Group will also remain devoted to providing continued AIP processing, Discourse facilitation, Special Council and Working Group election facilitation, community rewards programs, stakeholder engagement, support for other Working Groups, proposal development, and various all of the other additional day-to-day ApeCoin DAO operational needs. In fact, as our scope expands through various initiatives, we’re currently aiming to scale by adding members to the team, enhancing efficiency, and once again, increasing output. Quarterly and budget-end reporting will also be maintained.

OVERALL COST

The total funding request for this budget is $1,271,900.00 denominated in APE. Of these funds, $668,000.00 will be either locked and delegated to the community as governance tokens or distributed back into the ecosystem via small grants and reward programs. Any surplus will be reported and rolled into the Q4/Q1 2024/25 Governance Working Group Operations Budget. Remaining funds from AIP-317, including repaid loans provided to the Metaverse and Marketing & Communications Working Groups for costs related to establishing their legal structures, will be reported and accounted for as discretionary funding to be used for, but not limited to, general contingency, new initiative development, community rewards, community grants, business and stakeholder development, and in-person ApeCoin DAO Working Group representation.

It should also be noted that 50% of the total funding allocated for our education and training initiatives will be withheld and only accessible to the service provider as delegated governance tokens from a GWG controlled wallet until the six-month mark of the projected twelve-month duration, pending a DAO-wide vote to determine the program’s continuation.

Outside of releasing funds and certain steps of the AIP facilitation process, the APE Foundation will not be required to participate in any other areas of the proposal’s scope.

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-408-q2-q3-2024-governance-working-group-budget/21345

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.

ABSTRACT

We proudly present “ArtJourney with ApeCoin: The JRNY Gallery Experience,” a groundbreaking proposal that synergizes the dynamic realms of digital art and cryptocurrency. In partnership with the JRNY Gallery, a leading force in the NFT art scene and an enthusiastic promoter of the Web3 community, this initiative is designed to enhance the visibility and utility of ApeCoin. Founded by JRNY Crypto, a distinguished crypto expert and dedicated Ape holder, JRNY Gallery is a physical NFT Gallery situated in the heart of Downtown Las Vegas’ Arts District. This proposal aims to harness JRNY Gallery’s unique position at the crossroads of digital and physical art worlds, creating a space where cutting-edge technology meets creative expression. This proposal is intended to span for one year, which will start after a month or two of setup.

JRNY Gallery is not just a gallery; it’s a cultural hub, showcasing diverse digital art talents and hosting events that unite artists, enthusiasts, investors, and innovators. By integrating ApeCoin into this vibrant setting, we aspire to cultivate a deeper understanding and appreciation of ApeCoin’s potential, extending beyond the art community into the broader spectrum of digital innovation. Moreover, JRNY Gallery’s prime location within the Arts District becomes particularly significant during the monthly First Friday events, which consistently attract 15,000-20,000 visitors. These
events present a unique opportunity for extensive exposure and onboarding of the general public to the world of ApeCoin and NFTs. This collaboration marks a distinctive chance to bridge communities, enhance engagement, and spotlight the transformative influence of ApeCoin in the ever-evolving narrative of digital art.

Learn more about JRNY Gallery

BENEFIT TO APECOIN ECOSYSTEM

The “ArtJourney with ApeCoin: The JRNY Gallery Experience” proposal is designed to deliver direct and significant benefits to the ApeCoin community, leveraging strategic branding and community engagement to enhance value. Here’s how we plan to capitalize on these opportunities:

• Maximizing Brand Exposure: Our collaboration centered around the JRNY Gallery, especially during high-traffic events like First Friday, ensures that ApeCoin branding and messaging are visible to a large and diverse audience. This exposure is not just about visibility; it’s about creating a connection between ApeCoin and the innovative world of digital art. By associating ApeCoin with the creativity and excitement of the NFT art space, we enhance the brand’s perception as a leader in digital innovation.
• Educational Outreach for Deeper Engagement: Leveraging JRNY Crypto’s expertise and platform, our educational resources about ApeCoin are designed to transform curiosity into comprehensive knowledge and active engagement. These resources, including an educational video and printed materials, will be curated with insights from JRNY Crypto, ensuring they effectively demystify ApeCoin for newcomers while enriching the understanding of existing enthusiasts. This approach transcends the mere dissemination of information, focusing instead on cultivating a knowledgeable and committed community that recognizes and values the potential of ApeCoin.
• Community Events to Foster Loyalty: Hosting monthly events specifically for ApeCoin and Yuga holders isn’t just a means to gather the community; it’s an opportunity to strengthen the bonds within it. These events will serve as a
platform for community members to connect, share ideas, and deepen their commitment to ApeCoin, creating a more cohesive and passionate user base.
• Utilizing ApeCoin in Transactions for Real-World Utility: Accepting ApeCoin as payment for gallery events, merchandise, and artworks translates the digital currency into tangible experiences and products. This practical utility not only demonstrates the real-world applicability of ApeCoin but also encourages its circulation and adoption, enhancing its value proposition.
• Synergy Between Digital and Physical Presence: The combination of online promotion and physical gallery presence creates a synergy that amplifies the impact of each. The physical gallery attracts visitors and media attention, while the digital presence extends the reach globally. Together, they create a comprehensive platform for ApeCoin’s promotion, driving both immediate impressions and long-term brand recognition.

In summary, the “ArtJourney with ApeCoin” proposal is crafted to harness the power of art, education, community, and real-world utility to drive not just visibility but meaningful engagement and value for the ApeCoin ecosystem.

Sponsorship Details The “ArtJourney with ApeCoin: The JRNY Gallery Experience” proposal includes a multifaceted package designed to showcase ApeCoin in the JRNY Gallery:

Gallery Support:

• Two full walls within the JRNY Gallery will be dedicated to ApeCoin, featuring dynamic digital art and information displays. This high-visibility placement and creative showcase ensures that every visitor experiences the essence of ApeCoin’s integration with art.

Projects Accepting ApeCoin & AIP-Approved Projects Section:
- Our intention is to celebrate and promote projects that utilize ApeCoin, with a particular focus on showcasing projects that have been approved through the ApeCoin DAO’s AIP process. Our commitment is to foster a collaborative and respectful environment that celebrates the creativity and innovation within the ApeCoin community. Should we decide to feature any projects or works that could be associated with the “Made by Apes” concept or any other Yuga Labs program, we will ensure clear and distinct branding and signage within the gallery. This will be done to prevent any conflation between the ApeCoin DAO’s initiatives and Yuga Labs’ programs, maintaining a clear distinction in how these projects are presented and branded.

Gallery Signage:
- A striking, neon sign displaying “Powered by ApeCoin” within the gallery, creating a visually impactful reminder of ApeCoin’s presence and support.

Promotional Material:
- Informative and visually appealing printed materials distributed to gallery visitors, offering a free, tangible take-away that deepens understanding and interest in ApeCoin.

ApeCoin Gift Bags:
- Unique gift bags free of charge for visitors to create a memorable gallery experience and foster a sense of exclusivity and community among ApeCoin users.

Monthly Events:
- Regular events at the gallery celebrating ApeCoin and Yuga holders and providing a platform for networking and collaboration among enthusiasts and artists.

Advertising Inclusion:
- Featuring “Powered by ApeCoin” prominently in external advertising efforts, such as billboards and magazine ads, to extend the reach and recognition of ApeCoin beyond the gallery’s walls.

Gallery Website Promotional Page:
- A dedicated ApeCoin section on the JRNY Gallery website, serving as a promotional gateway into ApeCoin. This page aims to appeal to newcomers and experienced Web3 users alike.

Educational Videos:
- A professionally crafted video from JRNY Crypto explaining ApeCoin’s concept, utility, and vision. Positioned prominently in the gallery and online, this video will serve as a key educational tool for gallery visitors and online audiences.

Social Media Promotion:
- Active promotion of ApeCoin through JRNY Gallery’s social media channels, ensuring consistent engagement with a wider online community.

Events and Community Engagement The “ArtJourney with ApeCoin: The JRNY Gallery Experience” proposal places a significant emphasis on events and community engagement, recognizing these as crucial platforms for fostering a strong, interconnected ApeCoin community. This segment of the proposal outlines several key initiatives:

Monthly Events for spotlighting ApeCoin and Yuga Holders: Central to our community engagement strategy is the hosting of monthly events at JRNY Gallery. These events will provide an opportunity to spotlight ApeCoin and Yuga holders, providing a regular opportunity for members of the community to meet, network, and share ideas. These gatherings could range from informal meetups to more structured events, such as speaker sessions, panel discussions, and interactive workshops. The goal is to create a vibrant, ongoing conversation within the community, strengthening the ties between members and deepening their connection to the ApeCoin ecosystem.

Discounted Events for Verified Holders: To add an element of exclusivity and reward community loyalty, we plan to offer discounted access to certain gallery events for verified ApeCoin holders. This initiative not only incentivizes ApeCoin holding but also fosters a sense of belonging and appreciation among community members. Discounted events could include exclusive viewings, artist meet-and-greets, or special workshops.

Showcasing Community Talent and Initiatives: Each event will also serve as a showcase for the diverse talents and projects within the ApeCoin community. By highlighting different Ape holder projects, art pieces, or initiatives at each event, we create an environment that celebrates and promotes the creativity and innovation thriving within our community.

Through these events and engagement strategies, we aim to cultivate a dynamic and supportive environment where the ApeCoin community can thrive, collaborate, and grow together, furthering the collective strength and vision of the ApeCoin ecosystem.

We aim to ensure that the majority of premium gallery features, particularly those related to the JRNY Gallery website and most events hosted by JRNY, are either heavily discounted or entirely free of charge. Our objective is to leverage the funding from this proposal to enhance accessibility to the JRNY Gallery and its offerings, thereby broadening participation and engagement within the ApeCoin community.

However, it is important to note that certain workshops and events may carry a ticketed price. This is particularly true for events that are hosted in partnership with external organizers who may require compensation or for exclusive, high-demand events where the capacity is limited. In such cases, ticket prices would be determined in collaboration with the event organizers, with proceeds going directly to them to cover their costs and efforts. Examples might include specialized workshops led by renowned artists or experts in the cryptocurrency and NFT space. The necessity for ticketing in these instances is to manage demand and ensure a high-quality experience for attendees, rather than to generate profit for the JRNY Gallery itself.

Our funding strategy is designed with the community’s best interests at heart, focusing on providing great value at low or no cost wherever feasible. By doing so, we aim to make the JRNY Gallery and its various utilities more accessible to a wider audience, aligning with our goal of promoting ApeCoin and fostering a vibrant, engaged community around digital art and cryptocurrency.

Promotional Activities The “ArtJourney with ApeCoin: The JRNY Gallery Experience” proposal includes a range of promotional activities designed to enhance the visibility and appeal of ApeCoin. These activities are aimed at both gallery visitors and the broader online community, creating multiple touchpoints for engagement:

Printed Promotional Materials: We will produce high-quality, visually appealing printed materials, such as brochures, flyers, and posters, to distribute to gallery visitors. These materials will provide concise information about ApeCoin, its utility, and its role in the digital art space. They serve as a tangible reminder of the ApeCoin experience at JRNY Gallery, helping to maintain engagement even after visitors leave the gallery.

ApeCoin-themed Gift Bags: To create a memorable experience for visitors, unique ApeCoin-themed gift bags will be offered. These bags could include branded merchandise, information booklets, and possibly limited edition art pieces or tokens. The aim is to provide a tangible connection to ApeCoin, enhancing brand recall and loyalty.

Regarding the ApeCoin Gift Bags and the associated branded merchandise, including information booklets and potentially limited edition art pieces or tokens, we aim to utilize these items as free promotional materials. Our goal is to enhance the gallery experience and foster a deeper connection with the ApeCoin community, not to generate sales from these items.

To add value and exclusivity to these giveaways, we are considering implementing additional layers of engagement for recipients of the more limited edition products. For instance, eligibility could be based on holding ApeCoin or participating in ApeCoin-related activities or quests designed to promote interaction within the community and further engagement with the ApeCoin ecosystem. These initiatives are intended to celebrate and reward community participation and investment in the ApeCoin ecosystem.

All promotional materials, including the gift bags and their contents, are designed to be distributed free of charge. This approach is in line with our overarching aim to provide tangible benefits to the ApeCoin community, enhancing the visibility and appeal of ApeCoin through thoughtful, engaging, and value-driven experiences at the JRNY Gallery.

Regular Social Media Promotion: Leveraging JRNY Gallery’s social media platforms, we plan regular postings about ApeCoin. This will include updates on gallery events, highlights of ApeCoin-related art, and educational content. Engaging social media campaigns can significantly extend the reach of ApeCoin messaging, tapping into a
wider, digitally savvy audience.

"Powered by ApeCoin’’ Branding: We will integrate "Powered by ApeCoin’’ branding into various promotional channels, such as billboards, magazine ads, and digital ads. This consistent branding approach will reinforce ApeCoin’s association with creativity and innovation in the minds of a diverse audience.

Collaborations and Partnerships: Exploring collaborations with artists, influencers, and other galleries can amplify the reach of our promotional activities. These partnerships can lead to co-branded events, joint social media campaigns, and cross-promotional opportunities, further elevating the visibility of ApeCoin. We will also be seeking out other approved AIPs to collaborate with.

These promotional activities are designed not just to advertise but to engage and educate, thereby fostering a deeper connection between the audience and ApeCoin. The multifaceted approach ensures that ApeCoin’s presence is felt strongly both within the JRNY Gallery and in the wider digital art and cryptocurrency communities.

Additional Exposure and Acceptance of ApeCoin The “ArtJourney with ApeCoin: The JRNY Gallery Experience” initiative also aims to extend the influence and practical application of ApeCoin beyond the gallery, further integrating it into the broader art and crypto communities:

Monthly Articles on BlockNews.com: We plan to feature a monthly article on BlockNews.com, a JRNY Club platform known for its comprehensive coverage of
cryptocurrency and NFTs. These articles will focus on various aspects of ApeCoin, such as its use cases, community highlights, and developments within the ApeCoin ecosystem. This will not only educate a wider audience but also position ApeCoin as a leading token in the crypto-art space.

Accepting ApeCoin for Gallery Transactions: A significant step towards mainstream adoption, JRNY Gallery will accept ApeCoin as a mode of payment for gallery events, merchandise, and artworks. This move serves a dual purpose: it demonstrates the practical utility of ApeCoin in real-world transactions and encourages its circulation
within the art community. Accepting ApeCoin directly ties its value to tangible goods and experiences, enhancing its appeal to both crypto enthusiasts and art lovers.

Partnerships for Wider Acceptance: Exploring partnerships with other galleries, art events, and online platforms to accept ApeCoin can broaden its acceptance and usability. These partnerships will not only promote ApeCoin’s utility in the art world but also encourage its integration into other creative and commercial endeavors.

Community-driven Initiatives: Encouraging the ApeCoin community to propose and lead initiatives that can further the acceptance and exposure of ApeCoin. This could include community-led art projects, collaborations with artists, and online campaigns that highlight the use of ApeCoin in creative contexts. By focusing on these areas, the proposal aims to create a broader acceptance of ApeCoin, both as a currency and a key part of the evolving digital art narrative. These efforts will help to bridge the gap between cryptocurrency and the mainstream, showcasing the practical and innovative uses of ApeCoin in various domains.

PLATFORMS & TECHNOLOGIES:

Digital Displays: For showcasing dynamic digital art and information about ApeCoin on two full walls within JRNY Gallery.

Gallery Website: A dedicated ApeCoin section on the JRNY Gallery website, implying the use of web development technologies for creating an engaging online presence.

Social Media Channels: For the promotion of ApeCoin and the gallery’s events, indicating the use of platforms like Instagram, Twitter, Facebook, etc.

Educational Video Production: Involves video editing and production technologies, possibly animation and high-end graphics software, to create a video explaining ApeCoin’s concept, utility, and vision.

Printed Promotional Materials: While not a digital technology, the production of high-quality printed materials (brochures, flyers, posters) will likely involve graphic design software.

Neon Signage: Custom-made, artistically designed light-up signage for in-gallery branding, involving design and manufacturing technologies specific to neon signage. BlockNews.com : For publishing monthly articles about ApeCoin, suggesting the use of content management systems (CMS) and digital publishing platforms.

Digital Content and Media Creation: Utilizing video and photography equipment and editing software for content creation to promote events and the ApeCoin integration.

Digital Marketing and Social Media Promotion: This would include the use of digital marketing tools, social media advertising platforms, and possibly influencer marketing platforms.

Event Organization Tools: For managing and hosting events, possibly involving event management software or platforms like Eventbrite.

ApeCoin Transactions: Accepting ApeCoin as a payment method for gallery events, merchandise, and artworks suggests the use of cryptocurrency payment gateways or platforms that support ApeCoin transactions.

OVERALL COST

Total Budget: 400,000 $APE

The budget for “ArtJourney with ApeCoin: The JRNY Gallery Experience” is meticulously designed to cover all aspects of the initiative, ensuring a high-quality execution for one full year following a month or two of setup. Below is a breakdown of the estimated costs, including the value of JRNY Club provided deliverables:

Gallery Wall Space, Setup and Operation:
Cost: 50,000 APE
High-quality digital displays and necessary renovations for the dedicated walls. Monthly updates for monitor art and informational displays. Includes a section in the gallery for Apecoin merch and other related items.

Educational Video Production:
Cost: 0 APE (Provided by JRNY Club)
Professional-grade educational video, including animation, high-end graphics, and JRNY Crypto’s insight. Designed to be integrated with other Ape Coin Education programs and initiatives.

Website Development and Maintenance for ApeCoin Landing Page:
Cost: 5,000 APE
Advanced web development for an interactive and engaging ApeCoin section on the JRNY Gallery website, with integrated features like engaging interactive elements, regular updates, and a user-friendly interface. Where we will direct local traffic that want to learn more about ApeCoin and where we will host the educational videos and materials.

Printed Promotional Materials:
Cost: 15,000 APE
Premium quality printing for a range of materials, including brochures, large format posters, and interactive QR code-linked flyers.

ApeCoin-themed Gift Bags:
Cost: 50,000 APE
Deluxe gift bags with high-quality branded merchandise, custom-designed items, and limited edition collectibles.

Digital Content and Media:
Cost: 40,000 APE
Video and photography from major ApeCoin events at the gallery from high-tier local production companies. Photos and Videos will be shared to help boost ApeCoin marketing as a whole, as well as within our own ecosystem.

Social Media Promotion and Digital Marketing:
Cost: 50,000 APE
Comprehensive digital marketing campaigns, including paid social media advertising, influencer partnerships, and content creation services.

Event Organization and Hosting:
Cost: 40,000 APE
Hosting monthly events with reserved spaces to discuss Ape Coin and its initiatives.

Advertising (Billboards, Magazine Ads, etc.):
Cost: 80,000 APE
Premium placements in high-traffic areas and leading magazines, with professionally designed advertisements.

Gallery Signage (Light-Up Sign and Other Branding Materials):
Cost: 10,000 APE
Custom-made, artistically designed light-up sign and other high-quality branding materials for in-gallery promotion.

Partnership and Collaborative Efforts:
Cost: 30,000 APE
Engaging with well-known artists and influencers for collaborative promotional efforts and special gallery features.

Miscellaneous and Contingency Costs:
Cost: 30,000 APE
Reserved for unexpected expenses, additional promotional opportunities, or enhancements to planned activities.

A message from JRNY Crypto: Hey everyone, hope you like the gallery proposal. As you may or may not know, ApeCoin is one of my top picks in the Crypto space and I’m huge supporter of the entire Yuga ecosystem. I personally put a lot of thought into this AIP and have held off to do an AIP until now because I wanted it to be something that would make a big impact by not only giving ApeCoin new utility, but also raising awareness and building community around it. I see massive potential for ApeCoin in the future and hope to see many other ecosystems adopt ApeCoin and build new products using it. The is the first step in adopting ApeCoin as the Aiur Labs ecosystem token.

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-411-artjourney-with-apecoin-the-jrny-gallery-experience/22598

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.

ABSTRACT

The ApeCoin DAO is built on the fundamental goal of enabling Yugaverse and ApeCoin holders with value. To date, the focus has been enabling marketplaces, a native blockchain, communications, IRL events/education, physical assets, and more.

With the launch of ApeChain fast approaching in June, a native swap/DEX product is needed in order to enable adoption and competitive functionality on ApeChain. ApeCoin DAO has the ability to establish a first-mover advantage by backing ApeSwap, a native ApeChain DEX powered by Solidity.io and Sushi Labs (Sushi Swap).

Our vision is to launch ApeSwap as a (DEX) to benefit ApeCoin holders. The ApeCoin DAO DEX will enable the decentralized exchange of tokens supported by multi-asset pools that earn liquidity providers fees from market making and swap fees. It should be noted that ApeSwap would not necessarily be the exclusive DEX of the ApeChain ecosystem.

ApeSwap will include a protocol fee for token swaps, with 50% of all protocol fees returning back to the ApeCoin DAO treasury. Immediately upon the launch and accrual of fees the DAO treasury would receive revenue distributions in accordance with the payout schedule established by Sushi Labs. In addition, ApeSwap will undergo a token generation event, and will provide an airdrop of ApeSwap DEX native tokens to ApeCoin token holders, as well as an airdrop directly to the ApeCoin treasury.

Sushi Labs, with development support from Solidity.io, will support strategic and technical efforts with the deployment, ownership, and maintenance of the DEX. In addition to this, ApeSwap will offer a token airdrop to active Sushi Swap ecosystem users to incentivize the growth and adoption of ApeChain by the broader DeFi community. xSushi (Staked sushi) holders will likely be the targets for the airdrop.

Specifications |
Solidity.iowill operate as the core service provider for the ApeSwap DEX launch. This includes conducting design, development, and deployment of a native decentralized exchange on ApeChain for ApeSwap on behalf of Sushi Labs. All data points from the DEX will be aggregated to a decentralized datastore to enable real-time charting on the platform. The $APE grant will be paid to Solidity.ioupon passing of this proposal to fund ecosystem development and maintenance for one year. Solidity.io will be the pre-selected core service provider, responsible for delivering on the product roadmap, supporting tokenomics design, go-live support, and maintenance of the product and platform for one year. With Sushi Labs being the operating entity and administrator of the franchised DEX, they would be responsible for hosting and maintenance coordination after one year if Solidity.ioand Sushi decide not to renew the initial 1-year agreement together. We expect maintenance costs after year one to fall under $100k per year for maintenance and hosting.

ApeSwap will launch a token on ApeChain to function as the core utility token for ApeSwap. $APE holders will receive an airdrop, ApeCoin DAO treasury will receive an airdrop, and ApeCoin DAO treasury will receive a portion of trading fees.

Sushi Labs will function as the legal and managing entity overseeing the DEX launch and TGE, and ApeSwap will fall under the Sushi Labs management company as part of their franchised DEX model. Sushi will provide marketing support around the DEX launch and will handle all non-technical infrastructure, including domain maintenance and ownership, and hosting and serving of the platform.

Users can swap in and out of tokens utilizing the platform’s liquidity to perform transactions. The swap will display relevant information including price impact, slippage, and deadline. In addition to swap, users will be able to add liquidity to pairs, this process will be a separate flow allowing users to customize their transaction. We plan to incentivize liquidity provision from the community and strategic partners.

At this time, final decisions have not yet been made regarding use of any existing ApeCoin DAO trademarks, or the creation of new trademarks related to ApeSwap, but the team does want to opt for an ‘Ape’ themed branding style.

BENEFIT TO APECOIN ECOSYSTEM

ApeCoin DAO needs revenue!

The implementation of ApeSwap will be a key step in creating sustainable, on-chain infrastructure that is cash-flow generative and exists as a fundamentally ApeCoin-backed asset.

By receiving a portion of the protocol fees, as well as an airdrop to the treasury and ApeCoin holders. The ApeSwap DEX represents a potential long-term revenue stream to the DAO.

With the ApeCoin community containing many Web3 users and investors, the utility of a natively owned and backed DEX will generate massive value for existing holders, and incentivize new ApeCoin holders to acquire $APE. The core of this proposal is centered around our motivation to build sustainable ApeCoin DAO treasury revenue and broader adoption of the ApeCoin ecosystem.

The goal of the ApeSwap is to create a self-sustaining, cash-flow generative addition of infrastructure to the ApeCoin ecosystem, while capturing value that a competitor on ApeChain will otherwise take.

In addition, a token drop will reward $APE holders who have long deserved some value being returned to them through the DAO.

At this time, all that can be shared is that the plan is to have airdrop/token allocations to the following parties: ApeCoin holders, ApeCoin DAO treasury, Sushi Treasury, xSushi holders, team, Rewards for liquidity provision. This is a fluid process of course and will be more solidified over time. Users will need to connect to a site/platform to claim.

OVERALL COST

Total Budget: 750,000 APE COIN

Detailed Cost Breakdown and Allocations

Platform Design & Development: $340K

• DEX UX/UI Design: $30,000
• Tokenomics & Technical Architecture: $65,000
• Smart Contract Development & Testing: $60,000
• Front-end Development & Integration: $65,000
• Back-End Development for Farming Rewards and Charting/Analytics: $45,000
• Trading Alerts Features: $25,000
• Smart Contract Audits (Internal & 3rd Party): $50,000

Marketing, Business Development, and Operations: $120K

• Business Development & Partnerships: $45,000
• Marketing & Community Engagement: $50,000
• Operations & Miscellaneous: $25,000

Legal & Compliance: $100K

• Comprehensive legal support and compliance assurance to navigate the regulatory landscape effectively.

Infrastructure & Miscellaneous Costs: $190K

• Hosting Costs: $35,000
• Blockchain Indexing/Data Storage: $25,000
• Contingency Fund: $50,000
• 1-Year Maintenance: $80,000 (Included to ensure ongoing support and updates for the platform, covering server maintenance, product updates, and bug fixes.)

While a plan to submit a follow-up AIP in collaboration with Sushiswap to continue as ApeSwap’s service provider after the conclusion of the initial 1-year term has not yet been decided, we hope revenue from the DEX will be sufficient to maintain all operations and maintenance expenses post the initial 1-year term.

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-405-resubmission-apeswap-on-apechain/22330

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.

ABSTRACT

This proposal aims to establish a dominant presence for ApeCoin and ApeCoin DAO at the Non Fungible Conference (NFC) in Portugal, scheduled for May 28-29th, along with the wrap-up event on May 30th.

Planning involves securing a 20m² furnished networking lounge situated in a premium area of the conference. This lounge will include an interactive play-zone featuring stand-up arcade games designed to capture conference-attendee interest and generate opportunities to segue into ApeChain talks. The booth will also feature a large digital monitor playing ApeCoin-focused content, and a branded wall.

The conference’s primary WiFi network accessible for guests and other sponsors will be named ApeCoin. Attendee wristbands and staff t-shirts will display ApeCoin branding, and ApeCoin will be featured on various banners and screens during Agoria’s final set of the opening night party, held at the event venue.

Two on-stage panels are being organized each with up to four speakers and a moderator. One discussion will focus on ApeChain, prioritizing members of the Special Council, Horizen Labs, and Layer Zero, while the other will cover ApeCoin DAO Working Groups.

ApeCoin will be announced as co-organizers alongside The Sandbox for the May 30th boat and beach wrap-up parties. The beach event will also serve as a pre-party for the Moga Music Festival expected to draw between 10-12,000 jet-setters.

We will receive forty general access event tickets, access for forty general access allowlist spots, forty special-access boat tickets, and entry for up to forty people in the special-access area of the wrap-up event. Tickets will be distributed to community members in-person, and we will incentivize new Discourse signups with small amounts of APE.

The proposal also seeks approval to use the ApeCoin logo, and Powered by ApeCoin trademarks to be used for conference and wrap-up event marketing and physical conference-related branding. Provisions for promotional items include, but are not limited to, t-shirts, stickers, and educational materials have also been made. Any inventory produced under this allowance will be exclusive to conference attendees, on-stage panelists, and booth operators [not for sale].

Other conference features include a gaming startup competition with panelists Sebastien Borget (CEO Sandbox) and Robby Young (CEO Animoca Brands) helping judge, an AI Film and Fashion Festival, and a first-of-its-kind “Memecon” presented by OSF Rekt.

NFC speakers include Claire Silver, Punk6529, Deekay Motion, and John Knopf.

BENEFIT TO APECOIN ECOSYSTEM

Participating in the NFC Conference offers ApeCoin, ApeChain, and the DAOs Working Group a prime opportunity for increased brand awareness and media exposure with over 200 Web3 speakers expected to attend.

Additionally, the cost-effectiveness of this plan compared to other events allows us to establish ApeCoin and ApeCoin DAO as one of the two dominant brand’s at the conference, alongside The Sandbox. Furthermore, Lisbon is known for its affordability in Western Europe, which helps business operations and travel.

Securing a 20m² area in a premium location with games and seating will enhance ApeCoin’s credibility, providing real-world exposure as a leading brand in the space. The conference also offers valuable networking and onboarding opportunities for ApeChain, serving as a platform for education regarding opportunities provided by the DAO.

OVERALL COST

The proposal is requesting $155,000.00 USD denominated in APE with the full amount of funding required for conference and wrap-up sponsorship being provided in APE to the event.

If platinum-level sponsorships are unavailable when funding is provided, we will secure a gold-level booth in its place. Any difference in funding will either be not accepted or returned to the APE Foundation.

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-414-apecoin-dao-at-nfc-lisbon/22808

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.

ABSTRACT

This AIP seeks to create an extension of Co:Create Ink, enabling redeemable and digital-only tattoo designs to be powered by and purchased with $APE, with the primary objective of establishing a sustainable business model that:

• Establishes a new use case for $APE
• Creates real-world consumer transactions using $APE

WHY TATTOOS? The history of tattoos goes back thousands of years. Yet, in modern times, tattoos were taboo in much of the Western world. They were an art form associated with sailors, soldiers, and criminals, something you hid if you wanted a “white-collar job.” In fact, tattoos were made illegal in many US states and cities for decades, with tattoo bans not repealed in New York City until 1997.

Things have changed drastically in the last two decades. 1 in 3 Americans now have a tattoo. When we look at younger demographics, that percentage increases dramatically - more than 50% of women aged 18-49 have tattoos. Perceptions have also changed, with 80% of Americans stating they believe society has become more accepting of tattoos in recent years.

The tattoo industry has grown alongside this shift in perception. By some estimates, the US tattoo industry alone exceeds $1.5B USD and is projected to reach $3.9B by 2030. For all the growth and cultural relevance of tattoos, the business of tattooing has yet to evolve.

The industry needs to be more cohesive, composed mostly of small, independently owned businesses. There are no dominant software platforms or point-of-sale systems. As a result, tattoo shops have remained primarily cash-only businesses.

Second, the price artists charge for their art is based on how long it takes them to apply a tattoo, not based on the art they create, contrary to how prices are set for most other art forms. Tattoo artists are still paid like hourly workers. With the rise of social media and the creator economy, we have seen the emergence of tattoo artist celebrities. These top tattoo artists have massive social media followings, with some garnering millions of online followers. Not surprisingly, appointment wait times can extend multiple years for what are rightly considered masterpieces.

BENEFIT TO APECOIN ECOSYSTEM

We imagine a future where ApeCoin powers a sizable percentage of global consumer crypto payments. Co:Create Ink will introduce ApeCoin to new users, positioning $APE as THE method for onchain consumer transactions. ApeCoin DAO will leverage Co:Create Ink as a platform to accelerate adoption, inspiring more real-world applications and mainstream adoption of $APE as a payment gateway.

2.5% of top-line revenue from all transactions paid for with $APE will be sent to the ApeCoin DAO treasury until the full allocation of this AIP is returned. Distribution of revenue back to the DAO treasury will occur on a bi-annual basis until $50k USD or the equivalent of ApeCoin is returned to the DAO.

10% of revenue generated through $APE transactions will be held for three months in $APE by Co:Create Ink.

OVERALL COST

Total amount requested from the ApeCoin Ecosystem Fund = $50,000 to be paid in $APE to create a payment gateway on Co:Create Ink to support purchases in $APE.

Below are areas in which we will use the $50k to enable a payment gateway to accept APE for purchases:

• Legal review to ensure no issues are accepting APE to buy tattoos domestically and internationally
• Identifying and integrating with a crypto payments provider/platform
• Design and product management to create a product requirements doc and Figma designs
• Engineering resources to build and test APE payment rails in the product
• Operationalize accepting payments in APE and paying artists on a set cadence

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-400-enable-ape-as-a-payment-option-for-onchain-consumer-transactions-on-co-create-ink/21679

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.

ABSTRACT

This proposal aims to have 2.5 million $APE staked directly into the Cyan ApeCoin Vault from the ApeCoin DAO.

Cyan is a DeFi protocol enabling users to Buy Now Pay Later, Borrow, Lend, Stake, and truly retain their ownership through the power of our wallet, allowing users to take advantage of Wallet Connect.

The $APE provided by this grant will be staked to the Cyan ApeCoin Staking vault until the emissions expire, upon which all funds will be retained by the DAO. This $APE can safely be used to increase membership, spread awareness, and expand the ecosystem by putting $APE directly into the hands of more BAYC and MAYC users who have little to no $APE and no exposure to the DAO. We’ve battle-tested and have proven the vault increases participation in the ApeCoin DAO.

Our current users have created AIPs, voted on AIPs, and dived deeper into the ecosystem by developing stronger relationships and exploring deeper parts of the community. With Cyan, we can incentivize users to participate at no cost to them, while generating profits for the ApeCoin DAO. Cyan will pass through 100% of the yields from the 2.5 million $APE to the DAO. Cyan will also share 50% of the revenue generated by staking activities with the DAO. At the end of the ApeCoin staking emissions schedule, the 2.5 million $APE will be returned to the DAO.

How is Cyan able to do this through our protocol? Explainer here:

The Cyan ApeCoin Vault provides multiple ways to earn yield. Staked $APE is always earning yield as the following logic is applied:

• $APE is paired to BAYC/MAYC/BAKC owners who want to stake but don’t have $APE. The generated yield is shared between both parties.
• $APE which isn’t utilized for the above activity are directly staked into Horizen Labs staking contracts
• Staking positions are continuously compounded on a bi-weekly basis. Gas is paid by Cyan

Through these activities, staked $APE is always earning yield to its maximum potential. For a deeper dive into the mechanics, please visit our documentation here: https://docs.usecyan.com/docs/staking-apecoin

The original AIP idea thread can be found here: https://forum.apecoin.com/t/proposal-to-stake-5-million-ape-into-the-cyan-apecoin-vault/20921

BENEFIT TO APECOIN ECOSYSTEM

1. ApeCoin DAO generates more $APE for their treasury and other initiatives.
2. Delegated people/groups can increase their voting power through users accessing $APE.
3. BAYC/MAYC users can access $APE for free and get voting power equal to their max stake allotment such as 10,094 for BAYC and 2,042 for MAYC, effectively onboarding more users.
4. The staked $APE CANNOT be liquidated by users, ensuring the full amount of 2.5 million is protected at all times.
5. The 2.5 million $APE grant will be returned at the end of the staking period. This effectively costs the ApeCoin DAO 0 $APE.
6. The ApeCoin DAO generates 50% of the revenue from $APE-related transactions processed through Cyan.

OVERALL COST

Amount requested from the ApeCoin Ecosystem Fund = 2,500,000 ApeCoin + $13,504

The cost comes from a 0.30% deposit fee, which is universal across all Cyan vaults. At current APEUSD prices of $1.80, this would be approximately $13,500. An estimated $4 gas fee is added.

Moreover, an investment of 2.5 million $APE (valued at USD 4.5 million as of March 19, 2024) into the Cyan ApeCoin Vault is necessary, though not an expense. The DAO would maintain control of these funds. Any increase in value and interest earned throughout the investment period would be kept by the DAO.

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-393-proposal-to-stake-2-5-million-ape-into-the-cyan-apecoin-vault/20921

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.

ABSTRACT

ICANN (Internet Corporation for Assigned Names and Numbers), the world’s authority on IP addresses and domain names, has permissioned the second-ever instance in the history of the Internet to apply for new top-level domains (TLDs). The imminent reopening for a limited duration and potential cap on applications adds a layer of scarcity and urgency to this opportunity.

This is a proposal to create the .APE top-level domain (TLD) as a real-world asset (RWA) during the upcoming ICANN application round, which we anticipate will open as soon as 2025. The application takes approximately one (1) year to prepare and is led by D3, a next-generation identity company focused on bridging the gap between traditional Internet infrastructure and Web3.

The .APE TLD has the potential to create a lucrative, perpetual source of revenue for ApeCoin DAO, enabling growth of the community through new .APE domains, and cement ApeCoin (and $APE) as a major real-world asset with interoperability and utility at its core. D3 plans to offer a patent-pending tokenized *APE (e.g. SAM *APE) as an immediate Web3 identifier for users, while in parallel submitting the ICANN application for the real .APE TLD to enable future interoperability and native resolution seamlessly across Web2 and Web3. ApeCoin DAO will receive 50% of all gross revenues generated from the *APE name tokens and the .APE Top-Level Domain

D3 has quickly become the official identity service platform for numerous top Web3 communities. The team is made up of experienced industry veterans that have received accreditation by ICANN as both TLD registry operators and domain name registrars, and has decades of experience acquiring, launching, and operating 40+ TLDs, including .XYZ, .INC, .TV, and .LINK.

With D3, the ApeCoin community has a unique opportunity to apply for and launch the .APE top-level domain (TLD) with the potential to generate multi-million dollars in annual revenue that can be utilized for the DAO. D3 commits to supporting the ApeCoin DAO to establish the .APE TLD as the next phenomenon on the Internet.

It is not possible for any entity or individual to “own” a TLD. ICANN contractually grants the rights to exclusively operate and monetize each TLD that automatically renews every 10 years. This is true of every ICANN-accredited gTLD, including .com and .xyz. In order for the ApeCoin DAO to take advantage of the benefits the D3 team offers as an existing ICANN-accredited registry operator (e.g. expedited application and minimal diligence on the DAO and the Foundation), D3 must be the TLD applicant and contracted registry operator with ICANN. This also means that D3 will take on the onerous ongoing registry obligations (e.g. annual audits, compliance, etc) to ensure .APE remains in good standing. D3 acts as essentially the white-glove and full-service operator for .APE. ApeCoin DAO and the Foundation will maintain a vested interest and voice in all TLD operations, including pricing strategy, launch timeline, whitelists and blacklists, and more. Should the Foundation desire to create its own entity and maintain the complex ongoing registry obligations, D3 will be happy to facilitate the transfer for the .APE TLD once approved.

There will be no exclusivity beyond the .APE TLD: the ApeCoin DAO has the freedom to work with other grant recipients for other TLDs, although this is practically unlikely as there are economies at scale associated with hosting multiple TLDs with D3.

It should be noted however that, in considering the best interests of the Apecoin DAO and its members, it is our firm belief that D3 should hold exclusive rights to the .APE domain name extension, just like the real .COM or .XYZ domain name extension. Given the upcoming opportunities and challenges with the ICANN round, ensuring that D3 maintains exclusivity over the .APE domain extension is not just a strategic move—it is a necessary step to protect and nurture the Apecoin DAO’s growth.

BENEFIT TO APECOIN ECOSYSTEM

D3 and its affiliates will leverage its deep industry experience and accreditation to apply for and launch the .APE TLD, on behalf of the ApeCoin DAO, in the upcoming ICANN application round for new top-level domains. The .APE top-level domain will provide perpetual branding, utility, and revenue generating potential for the ApeCoin community while expanding ecosystem adoption through D3’s innovative registry and registrar, focused on top Web3 communities.

Name Tokens – Accelerating Launch and Go-To-Market

Name tokens are D3’s patent-pending methodology to distribute and scale the APE community well in advance of the establishment of .APE as a real TLD by ICANN. They offer a wide range of Web3 utility, including being used as memorable multi-chain wallet addresses, cross-platform Web3 usernames, decentralized infrastructure identifiers and more.

D3 name tokens also act as expressions of interest for our domains, and token holders will have early access to the TLDs we launch in the future (such as .APE). *APE name tokens, or Ape Names, will be displayed on D3’s marketplace alongside other community name tokens partnered with D3 to pursue a TLD application. Just like purchasing a domain name, users will pay annual fees to own an Ape Name, creating an important evergreen revenue source for the DAO. Importantly, unlike other web3 name services, name tokens are designed to accommodate D3’s application for the .APE TLD in accelerating revenue generation for the ApeCoin community while creating future utility. D3 is committed to providing the ApeCoin DAO a real-world asset in the .APE TLD.

Bringing Real-World Utility To ApeCoin

The Domain Name System (DNS) is critical Internet infrastructure that has been instrumental in the adoption, growth and accessibility of the Internet. The .APE TLD will unlock a multitude of real-world applications, combined with existing Web3 utility.

These interoperable identities will leverage D3’s extensive DNS distribution network, while allowing a user’s .APE domain to serve as a website and email address, as well as multi-chain wallet address, cross-platform user name, serve verifiable credentials and more. The DNS is a secure, well established source of truth that will combat the growing number of unapproved, Web3-specific .APE names that have sprouted recently attempting to cash in on the ‘Ape’ brand in bad faith.

This comprehensive approach leverages our domain expertise to not only advance ApeCoin’s recognition within the blockchain community, but also to position it as a versatile and widely adopted asset with relevance in both Web3 and real-world scenarios.

ApeCoin Community Growth & Brand Expansion

The Apes community is known for its strong bonds, and D3 has exciting plans to enhance this bond further. Upon approval of our proposal, D3 intends to provide each Bored Ape Yacht Club (BAYC) and Mutant Ape Yacht Club (MAYC) NFT holder with a relevant *APE name token (eg. MACHI * APE, 7065 * APE) as an immediate Web3 identity solution for users until the real .APE TLD is launched. Currently, Apes use numbers to identify themselves, but with Ape Names, they will have dedicated digital identities that add even more value to their existing personas.

In addition, members of the ApeCoin community will have the exclusive opportunity to gain early access to other *APE name tokens before they are made available to the public. Following this Right of First Refusal period, *APE name tokens will be offered to the public. These *APE name tokens will serve as representations of the ApeCoin brand and community within D3’s marketplace and across the globe.

Once we have acquired and launched the .APE TLD, real .APE domains will not only work with Web3, but they will also natively resolve on the Domain Name System (DNS) for mainstream functionality like websites and email. .APE will establish a lasting brand presence on the internet and create unique, universally recognized native identities across Web2 and Web3, which can take advantage of the inherent benefits of each. D3’s approach opens the floodgates to a non-Web3 audience, expanding ApeCoin’s reach and fostering adoption among a broader demographic, thus contributing to the long-term value accrual for ApeCoin.

Leveraging D3’s registrar network and Web2 distribution channels offers the opportunity for exponential market growth. D3 also specializes in enterprise adoption of domains by closely collaborating with the largest corporate agents in the world to educate brands on the unique benefits of our TLDs. Long-Term Recurring Revenue Generation

Similar to .COM and .XYZ, .APE has the potential to create a new source of fast-growing recurring revenue while providing a unique, liquid, and tradeable RWA.

A few real-world examples highlighting the value of top-level domains and domains include:

• .app acquired by Google for $25 million
• .shop acquired by GMO for $42 million
• .web acquired by Verisign for $135 million
• voice.com sold for $30 million
• NFTs.com sold for $15 million

Namespaces are incredibly attractive and strategic opportunities, as seen from the proliferation of the Ethereum Name Service (Web3 .eth names) which has registered over 3M names in its lifetime. Per Dune Analytics, ENS generated over $2M in revenue in Dec 2023 from registrations and renewals, implying an annualized run-rate revenue of $24M.

With the expertise from D3’s veteran team, the .APE TLD could become the next REAL, big domain extension, with the potential to drive thousands of monthly domain transactions that can generate millions in annual recurring revenue.

Illustrative Revenue Projection

OVERALL COST

3 million ApeCoin

All proceeds will be used directly to apply for, market, and launch the .APE domain extension:

• ApeCoin DAO will receive 50% of all gross revenues generated from the *APE name tokens and the .APE Top-Level Domain
• Compared to .COM (160M domains) and .XYZ (13M), the .APE TLD could create a $M+ evergreen, profitable real-world asset for the ApeCoin DAO at a fraction of scale needed (proj. $5M+ annual recurring revenue within 36 months of launch)
• D3 and ApeCoin DAO could represent .APE for a lifetime (10-year TLD rights, with auto-renewals)

D3 will incur on-going technical and operational costs related to managing the .APE namespace, with contribution from ApeCoin DAO for co-marketing into the masses.The below includes the initial budget for the .APE acquisition process (APE):

As illustrated above, the funding requested for this grant goes directly to supporting the acquisition and launch of the real .APE Top-Level Domain on the Internet. D3’s success and its compensation is tied directly to the revenue shared jointly with ApeCoin DAO from registrations and renewals.

We’re requesting an upfront commitment by ApeCoin DAO to enable us to plan large scale, wide global activation of the name token sale while concurrently initiating the ICANN application process with our staff and legal which requires more than 12 months of preparation (500+ page application), and initiate IRL activations which often require deposits.

Any remaining excess funds will be directed towards revenue-generating activities including performance-based marketing and sales.

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-395-ape-launching-the-real-ape-top-level-domain-on-the-internet/21474

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.

ABSTRACT

This budget request is to finance the first 6 months of operations of the Metaverse Working Group (MWG).

The operational guidelines for this Working Group are outlined in AIP-245. The proposal provides a comprehensive framework of Objectives and Key Results (OKR) aimed at ensuring ongoing growth and accountability and keeping the community informed about progresses. The Metaverse Working Group consists of a two-person team: David, based in Hong-Kong and Dim, based in France.

This budget allows the MWG to pursue their mission while keeping the flexibility to adapt to potential opportunities.

BENEFIT TO APECOIN ECOSYSTEM

1. A strong foundation: Establishing the transparent and compliant legal structure for the Metaverse Working Group to facilitate a smooth and sustainable transition for subsequent Stewards.
2. Empower creators: With the creation of the ApeCoin Creators Assembly the MWG aim at stimulating cooperation within the existing community and expand it further.
3. Develop ApeCoin presence in the Metaverse: Onboarding new community members through experience and partnerships creating a broader ecosystem.
4. Support Otherside development: Laying the groundwork to become a lead resource for ODK integrations and support content creators and builders in the Otherside. Developing a strategy for the purchase and usage of DAO owned Metaverse assets to benefit the community See AIP draft.

OVERALL COST

This budget proposal requests an allocation of $APE tokens equivalent to $415,500 USD to cover the Metaverse Working Group’s first six-month operational needs.

The Metaverse WG LLC will be the recipient of the grant, and the funds will be received in the multi-sig wallet with both MWG stewards as signers. In the event that any of these budget line items extend beyond June, the third elected MWG Steward would be added as a signer to the multisig wallet.

The Metaverse Working Group shall invoice the Foundation against this budget as needed but still reserves the right to take custody in full, as approved through this AIP.

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-404-apecoin-dao-metaverse-working-group-budget/22062

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.